{"id":20,"date":"2026-10-13T18:59:18","date_gmt":"2026-10-13T18:59:18","guid":{"rendered":"https:\/\/angelicabjuvgard.hemsida.eu\/?page_id=20"},"modified":"2026-10-27T08:29:16","modified_gmt":"2026-10-27T08:29:16","slug":"angelica-bjuvgard-portfolio","status":"publish","type":"page","link":"https:\/\/angelicabjuvgard.se\/","title":{"rendered":"Angelica Bjuvg\u00e5rd \u2013 Portfolio"},"content":{"rendered":"\t\t
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\n \t\t\t\n\t\tAbout\n\t<\/a><\/span>\n\t\t\t\t\t\n\t\tWork\n\t<\/a><\/span>\n\t\t\t\t\t\n\t\tExperience\n\t<\/a><\/span>\n\t\t\t\t\t\n\t\tContact\n\t<\/a><\/span>\n\t\t\n<\/div>\n\t\t\t+ Download Resume<\/span>\n\t\t\n<\/div>\n\n<\/div>\n
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I\u2019m Angelica Bjuvg\u00e5rd.<\/p>\n\t\t\t\t\t

A Product & Senior
UX Designer.<\/h1>\n\t\t\t\t\t

Designing calm, considered products for everyday\u00a0life.<\/p>\n\t\t\t\t\t

\n\t\t\u2193\n\t<\/a><\/p>\n\t\t\n<\/div>\n\n<\/section>\n

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\n \t\t\t\"Portrait\t\t\t\t\t\"Skandia\t\t\n<\/div>\n
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About Me.<\/p>\n\t\t\t\t\t

Hello, I\u2019m
Angelica.<\/em><\/h2>\n\t\t\n<\/div>\n
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I like the messy projects: the distrusted navigation, the eight-step flow, the feature stuck in stakeholder limbo. Workshops, sprints, interviews in; something calmer out.<\/p>\n\t\t\t\t\t

I\u2019ve led design at Skandia and H&M, stepped in as PO when teams needed it, and grown design systems with the micro-interactions that make products feel alive.<\/p>\n\t\t\n<\/div>\n\n<\/div>\n\n<\/div>\n

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My Work.<\/p>\n\t\t\t\t\t

Take a look.<\/em><\/h2>\n\t\t\t\t\t

Six projects across insurance, retail, public sector and sustainability. Skandia, where I work now, is covered in depth below.<\/p>\n\t\t\t\t\t

\n\t\tRead the Skandia case \u2193\n\t<\/a><\/p>\n\t\t\n<\/div>\n

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01 \u00b7 MOBILE APP<\/p>\n\t\t\t\t\t

\n\t\tSkandia app\n\t<\/a><\/h3>\n\t\t\n<\/div>\n
\n \t\t\t\"Skandia\t\t\t\t\t\"Skandia\t\t\n<\/div>\n\n<\/div>\n\n<\/div>\n
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06 \u00b7 MOBILE APP<\/p>\n\t\t\t\t\t

H&M Styleboards<\/h3>\n\t\t\n<\/div>\n
\n \t\t\t\"H&M\t\t\t\t\t\"H&M\t\t\n<\/div>\n\n<\/div>\n
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04 \u00b7 WEBSITE<\/p>\n\t\t\t\t\t

Government website<\/h3>\n\t\t\n<\/div>\n
\n \t\t\t\"Landing\t\t\n<\/div>\n\n<\/div>\n
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02 \u00b7 DIGITAL SERVICE<\/p>\n\t\t\t\t\t

Debt restructuring<\/h3>\n\t\t\n<\/div>\n
\n \t\t\t\"Debt\t\t\n<\/div>\n\n<\/div>\n\n<\/div>\n
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05 \u00b7 DASHBOARD<\/p>\n\t\t\t\t\t

V\u00e5rden i siffror<\/h3>\n\t\t\n<\/div>\n
\n \t\t\t\"V\u00e5rden\t\t\n<\/div>\n\n<\/div>\n
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03 \u00b7 CONCEPT<\/p>\n\t\t\t\t\t

DONE by Husqvarna<\/h3>\n\t\t\n<\/div>\n
\n \t\t\t\"Hand-drawn\t\t\n<\/div>\n\n<\/div>\n
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MORE ON REQUEST<\/p>\n\t\t\t\t\t

\n\t\tLet\u2019s build something worth using.\n\t<\/a><\/h3>\n\t\t\n<\/div>\n
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\n\t\tGet in touch \u2192\n\t<\/a><\/p>\n\t\t\n<\/div>\n\n<\/div>\n\n<\/div>\n\n<\/div>\n

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Currently at Skandia.<\/em><\/h2>\n\t\t\n<\/div>\n\t\t\t

An honest sample. More on request, including current work I can\u2019t show publicly.<\/p>\n\t\t\n<\/div>\n

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\n \t\t\t01<\/span>\n\t\t\t\t\tSKANDIA \u00b7 2023 \u2013 NOW<\/span>\n\t\t\n<\/div>\n\t\t\t

Senior Product Designer \u00b7 Acting PO<\/p>\n\t\t

\n \t\t\tDesign sprint<\/span>\n\t\t\t\t\tA\/B testing<\/span>\n\t\t\t\t\tNavigation<\/span>\n\t\t\t\t\tActing PO<\/span>\n\t\t\n<\/div>\n\n<\/div>\n
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A sustainable app, ready for what Skandia ships next.<\/h3>\n\t\t
\n \t\t\tCHALLENGE<\/span>\n\t\t\t\t\t

Skandia had outsourced its app for years: little control, slow to change. A fresh technical platform finally opened room to rethink the customer experience.<\/p>\n\t\t\n<\/div>\n

\n \t\t\tEXECUTION<\/span>\n\t\t\t\t\t

Shipped a new fastr\u00e4ntekonto feature via A\/B tests and customer interviews. Ran a week-long design sprint to redesign navigation, then iterated with users: hiding noise, surfacing what matters. Stepped in as acting PO during parental leave, scoping the next wave of insurance features.<\/p>\n\t\t\n<\/div>\n

\n \t\t\tRESULT<\/span>\n\t\t\t\t\t

New features shipped, navigation simplified, and the foundation laid for Skandia\u2019s divisions to live inside one app.<\/p>\n\t\t\n<\/div>\n\n<\/div>\n\n<\/div>\n

\n \t\t\t\"Skandia\t\t\t\t\t\"Skandia\t\t\t\t\t\"Skandia\t\t\n<\/div>\n\n<\/article>\n\n<\/div>\n\n<\/section>\n
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My Skills.<\/p>\n\t\t\t\t\t

What I bring.<\/em><\/h2>\n\t\t\n<\/div>\n\t\t\t

Built across in-house and consulting work. Accessibility-first, research-led, shipped through collaboration.<\/p>\n\t\t\n<\/div>\n

\n
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\n \t\t\tABILITIES<\/span>\n\t\t
\n \t\t\tUser Experience<\/span>\n\t\t\t\t\tUI Design<\/span>\n\t\t\t\t\tAccessibility<\/span>\n\t\t\t\t\tProduct Ownership<\/span>\n\t\t\t\t\tDesign Sprints<\/span>\n\t\t\t\t\tUX Strategy<\/span>\n\t\t\t\t\tUX Writing<\/span>\n\t\t\t\t\tConceptual Design<\/span>\n\t\t\t\t\tCustomer Experience<\/span>\n\t\t\t\t\tService Design<\/span>\n\t\t\t\t\tRequirement Gathering<\/span>\n\t\t\t\t\tInformation Design<\/span>\n\t\t\t\t\tAgile UX<\/span>\n\t\t\t\t\tProject Management<\/span>\n\t\t\n<\/div>\n\n<\/div>\n
\n \t\t\tMETHODS<\/span>\n\t\t
\n \t\t\tWCAG 2.1<\/span>\n\t\t\t\t\tInterviews<\/span>\n\t\t\t\t\tObservations<\/span>\n\t\t\t\t\tWorkshop Facilitation<\/span>\n\t\t\t\t\tUser Story Mapping<\/span>\n\t\t\t\t\tUser Needs Analysis<\/span>\n\t\t\t\t\tFocus Groups<\/span>\n\t\t\t\t\tWireframes<\/span>\n\t\t\n<\/div>\n\n<\/div>\n
\n \t\t\tDELIVERABLES<\/span>\n\t\t
\n \t\t\tUsability Tests<\/span>\n\t\t\t\t\tImpact Maps<\/span>\n\t\t\t\t\tUser Flows<\/span>\n\t\t\t\t\tUser Stories<\/span>\n\t\t\t\t\tUser Interface<\/span>\n\t\t\t\t\tPrototypes<\/span>\n\t\t\t\t\tDesign Systems<\/span>\n\t\t\n<\/div>\n\n<\/div>\n
\n \t\t\tTOOLS<\/span>\n\t\t
\n \t\t\tFigma<\/span>\n\t\t\t\t\tMiro<\/span>\n\t\t\t\t\tConfluence<\/span>\n\t\t\t\t\tTrello<\/span>\n\t\t\t\t\tJira<\/span>\n\t\t\n<\/div>\n\n<\/div>\n
\n \t\t\tLANGUAGES<\/span>\n\t\t
\n \t\t\tSwedish \u00b7 native<\/span>\n\t\t\t\t\tEnglish \u00b7 fluent<\/span>\n\t\t\n<\/div>\n\n<\/div>\n\n<\/div>\n
\n \t\t\tEDUCATION<\/span>\n\t\t
\n \t\t\t2015 \u2013 2018<\/span>\n\t\t\t\t\t

Stockholm University<\/h3>\n\t\t\t\t\t

B.Sc. Computer & Systems Science, Marketing Communication & IT<\/p>\n\t\t\n<\/div>\n

\n \t\t\t2017<\/span>\n\t\t\t\t\t

University of Western Australia<\/h3>\n\t\t\t\t\t

Marketing & Media<\/p>\n\t\t\n<\/div>\n

\n \t\t\t2019<\/span>\n\t\t\t\t\t

Astrakan<\/h3>\n\t\t\t\t\t

Stakeholder analysis & prioritization techniques<\/p>\n\t\t\n<\/div>\n

\n \t\t\t2018<\/span>\n\t\t\t\t\t

Bergs School of Communication<\/h3>\n\t\t\t\t\t

UX writing, user behaviour & conversion<\/p>\n\t\t\n<\/div>\n

\n \t\t\t2018<\/span>\n\t\t\t\t\t

Webbdagarna Academy<\/h3>\n\t\t\t\t\t

Behavioural triggers on digital platforms<\/p>\n\t\t\n<\/div>\n

\n \t\t\t2021<\/span>\n\t\t\t\t\t

edX<\/h3>\n\t\t\t\t\t

Verified Certificate: Introduction to Web Accessibility<\/p>\n\t\t\n<\/div>\n\n<\/div>\n\n<\/div>\n\n<\/div>\n\n<\/div>\n

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Experience.<\/p>\n\t\t\t\t\t

Where I\u2019ve
worked.<\/h2>\n\t\t
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2023 \u2013 Now<\/p>\n\t\t\t\t\t

Skandia<\/h3>\n\t\t\t\t\t

Senior Product Designer<\/p>\n\t\t\n<\/div>\n

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2022 \u2013 2023<\/p>\n\t\t\t\t\t

H&M<\/h3>\n\t\t\t\t\t

Product Designer<\/p>\n\t\t\n<\/div>\n

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2020 \u2013 2022<\/p>\n\t\t\t\t\t

HiQ<\/h3>\n\t\t\t\t\t

Consultant, Product & UX Designer. Assignments: H&M, SKR, Husqvarna, a Swedish government website, Arvsfonden and SKL Kommentus.<\/p>\n\t\t\n<\/div>\n

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2018 \u2013 2020<\/p>\n\t\t\t\t\t

Swedish Enforcement Authority<\/h3>\n\t\t\t\t\t

UX Lead<\/p>\n\t\t\n<\/div>\n\n<\/div>\n\n<\/div>\n\n<\/div>\n

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AB.<\/p>\n\t\t\t\t\t

Let\u2019s build something worth\u00a0using.<\/p>\n\t\t\t\t\t

\u00a9 2026 Angelica Bjuvg\u00e5rd. All rights\u00a0reserved.<\/p>\n\t\t\n<\/div>\n

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<\/path><\/svg><\/div>\n\t\t\t\t\t\n\t\t+46 72 341 56 25\n\t<\/a><\/span>\n\t\t\n<\/div>\n
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<\/path><\/svg><\/div>\n\t\t\t\t\t\n\t\tangelicabjuvgard\n\t<\/a><\/span>\n\t\t\n<\/div>\n\n<\/div>\n
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Sweden
Remote-friendly<\/p>\n\t\t\n<\/div>\n\n<\/div>\n

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Keep in touch<\/p>\n\t\t\t\t\t

\n\t\tangelica.bjuvgard@gmail.com\n\t<\/a><\/p>\n\t\t\n<\/div>\n\n<\/div>\n\n

\n \t\t\tC<\/span>\n\t\t\t\t\tO<\/span>\n\t\t\t\t\tN<\/span>\n\t\t\t\t\tN<\/span>\n\t\t\t\t\tE<\/span>\n\t\t\t\t\tC<\/span>\n\t\t\t\t\tT<\/span>\n\t\t\t\t\tW<\/span>\n\t\t\t\t\tI<\/span>\n\t\t\t\t\tT<\/span>\n\t\t\t\t\tH<\/span>\n\t\t\t\t\tM<\/span>\n\t\t\t\t\tE<\/span>\n\t\t\t\t\tO<\/span>\n\t\t\t\t\tN<\/span>\n\t\t\t\t\tL<\/span>\n\t\t\t\t\tI<\/span>\n\t\t\t\t\tN<\/span>\n\t\t\t\t\tK<\/span>\n\t\t\t\t\tE<\/span>\n\t\t\t\t\tD<\/span>\n\t\t\t\t\tI<\/span>\n\t\t\t\t\tN<\/span>\n\t\t\n<\/div>\n
\n \t\t\t\u2197<\/span>\n\t\t\n<\/div>\n\n<\/a>\n
\n \t\t\t\n\t\tAB.\n\t<\/a><\/span>\n\t\t
\n \t\t\t\n\t\tAbout\n\t<\/a><\/span>\n\t\t\t\t\t\n\t\tWork\n\t<\/a><\/span>\n\t\t\t\t\t\n\t\tExperience\n\t<\/a><\/span>\n\t\t\t\t\t\n\t\tContact\n\t<\/a><\/span>\n\t\t\n<\/div>\n\t\t\t+ Download Resume<\/span>\n\t\t\n<\/div>\n\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"

About Work Experience Contact + Download Resume I\u2019m Angelica Bjuvg\u00e5rd. A Product & SeniorUX Designer. Designing calm, considered products for everyday life. \u2193 About Me. Hello, I\u2019mAngelica. I like the messy projects: the distrusted navigation, the eight-step flow, the feature stuck in stakeholder limbo. Workshops, sprints, interviews in; something calmer out. I\u2019ve led design at […]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"elementor_canvas","meta":{"footnotes":""},"class_list":["post-20","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/angelicabjuvgard.se\/index.php?rest_route=\/wp\/v2\/pages\/20","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/angelicabjuvgard.se\/index.php?rest_route=\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/angelicabjuvgard.se\/index.php?rest_route=\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/angelicabjuvgard.se\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/angelicabjuvgard.se\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=20"}],"version-history":[{"count":92,"href":"https:\/\/angelicabjuvgard.se\/index.php?rest_route=\/wp\/v2\/pages\/20\/revisions"}],"predecessor-version":[{"id":198,"href":"https:\/\/angelicabjuvgard.se\/index.php?rest_route=\/wp\/v2\/pages\/20\/revisions\/198"}],"wp:attachment":[{"href":"https:\/\/angelicabjuvgard.se\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=20"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}